1981 Chrysler Imperial
The 1981 Chrysler Imperial represented a bold attempt by Chrysler to revive a storied nameplate and compete in the luxury personal coupe market. It was a sophisticated vehicle for its time, prioritizing comfort and technology, though it arrived during a transitional period for the automotive industry and the Imperial brand itself.
Highlights
- Engine: The sole powerplant for the 1981 Imperial was Chrysler's robust 318 cubic inch (5.2L) V8 engine. Known for its reliability and respectable torque, this engine provided smooth and effortless acceleration suitable for a luxury cruiser. It was mated to a TorqueFlite three-speed automatic transmission, which was a benchmark of smooth gear changes and durability in its era.
- Safety Features:
- Collapsible Steering Column: Designed to absorb impact energy in a frontal collision, reducing the risk of severe chest or head injuries to the driver.
- Rear Door Child Safety Locks: (Though primarily a sedan feature, conceptually important for safety-conscious consumers) This allowed rear doors to be opened only from the outside, preventing children from accidentally opening them while the vehicle was in motion.
- Front Disc Brakes and Rear Drum Brakes: Standard for the time, offering adequate stopping power for the vehicle's weight and performance. Power assistance was included for a lighter pedal feel.
- Seatbelts: Lap and shoulder belts for front occupants and lap belts for rear occupants were standard, reflecting the evolving safety regulations and awareness of the era.
- Trim Summary:
- Imperial: This was the singular, top-tier trim level. The 1981 Imperial was presented as a singular, ultra-luxury offering, eschewing multiple trim levels to emphasize its exclusivity and feature-rich standard equipment. Every Imperial came loaded with amenities, positioning it as the pinnacle of Chrysler's personal luxury offerings.
- Other Notable Aspects:
- "New Yorker" Platform: The Imperial shared its underpinnings with the Chrysler New Yorker, meaning it inherited a smooth ride and a focus on passenger comfort.
- "Mark Cross" Interior Option: A highly sought-after and luxurious option, the Mark Cross interior featured premium leather upholstery, often with distinctive quilting and badging, further elevating the cabin's ambiance.
- Digital Instrument Cluster (Optional): A futuristic touch for its time, an optional digital dashboard offered a modern aesthetic and displayed information like speed and fuel level in a digital format.
- Aerodynamic Styling: While still retaining a somewhat formal, boxy silhouette characteristic of the era, the Imperial incorporated some early aerodynamic refinements, contributing to a slightly more modern appearance than some of its predecessors.
What to Expect
Owning a 1981 Chrysler Imperial is an experience steeped in late-70s/early-80s American luxury. Expect a smooth, quiet, and comfortable ride that prioritizes boulevard cruising over sporty handling. The cabin is typically well-appointed, with ample soft-touch materials and comfortable seating, especially if equipped with the Mark Cross interior.
Maintenance will require an owner familiar with or willing to learn about older American V8 technology. The 318 V8 is generally considered a robust and relatively simple engine to work on, with many parts still readily available. However, due to its age, expect typical maintenance items like fluid changes, tune-ups (spark plugs, wires, distributor cap), and potential replacement of wear-and-tear components like hoses, belts, and suspension bushings. Electrical systems, while advanced for the time, can be a point of concern, with aging wiring harnesses and electronic modules potentially requiring attention. Finding a mechanic experienced with these older Chrysler products is highly recommended.
Insurance for a 1981 Imperial will likely be moderate. As a classic or collector vehicle, it won't be subject to the higher premiums of modern luxury cars. However, insurers will consider its age, engine size, and safety features. Insuring it as a classic car through a specialized provider can often yield the best rates, especially if the vehicle is well-maintained and not used as a daily driver.
Potential Considerations
- Fuel Economy: The 318 V8, while reliable, is not known for its fuel efficiency. Expect thirsty performance by modern standards, making it more suited for occasional enjoyment than economical daily commuting.
- Technology Longevity: While the optional digital dash was a technological marvel, early electronic components can be prone to failure with age. Repairs or sourcing replacements for these unique features can be challenging and expensive.
- Rust Susceptibility: Like many vehicles from this era, the 1981 Imperial can be susceptible to rust, particularly in areas with harsh winters or high humidity. Thorough inspection of the body, frame, and wheel wells is crucial.
- Handling and Braking: While comfortable, the handling and braking characteristics are firmly rooted in the 1980s. Expect significant body roll in corners and a less precise braking feel compared to contemporary vehicles.
- Parts Availability for Specific Luxury Features: While the core mechanical components are relatively common, parts for specific luxury options, such as unique interior trim pieces, specific electronic modules, or rare exterior brightwork, can be difficult to source.
Overall Summary
The 1981 Chrysler Imperial was a luxurious and comfortable personal coupe that aimed to recapture the grandeur of its namesake. It offered a smooth ride, a powerful V8 engine, and a host of premium features for its time, particularly with the desirable Mark Cross interior option. While its fuel economy and handling are decidedly of its era, it remains an attractive option for collectors and enthusiasts who appreciate American automotive luxury and the distinctive style of the early 1980s. With proper care and maintenance, it can provide a unique and enjoyable driving experience.


