1939 Ford Standard & Deluxe
The 1939 Ford represented a significant step forward in the company's design language and engineering, ushering in a more streamlined and modern aesthetic. This model year saw the discontinuation of the Lincoln-Zephyr-inspired styling of the late 1930s and the introduction of a completely new, sleeker silhouette that would influence Ford's offerings for years to come. For 1939, Ford offered its models in two distinct lines: the Standard and the Deluxe, catering to different price points and feature preferences.
Key Design Innovations and Features:
- New "Aerodynamic" Styling: The most striking change for 1939 was the adoption of a more integrated and flowing design. Gone were the separate fenders, replaced by gracefully curved ones that blended more smoothly into the body. The grille was also redesigned, becoming wider and more prominent, often referred to as a "waterfall" or "cathedral" grille. The headlights were now faired into the front fenders, contributing to the overall smoother look.
- Improved Aerodynamics: While not truly "aerodynamic" by modern standards, the styling was certainly more wind-cheating than previous models, giving the cars a more contemporary appearance.
- "Ride Stabilizer" Suspension: Ford introduced a new front suspension system designed to improve ride comfort and stability. This was a notable engineering improvement aimed at competing with rivals.
- Hydraulic Brakes: A significant safety advancement was the widespread adoption of hydraulic brakes across the entire Ford line, including the Standard and Deluxe. This offered superior stopping power and reliability compared to the mechanical brakes of earlier years.
- Larger Interior Space: The redesigned body also offered a more spacious interior for both passengers and cargo.
Standard vs. Deluxe: The Distinctions
The primary difference between the Standard and Deluxe models lay in their level of trim, features, and consequently, their price.
1939 Ford Standard:
The Standard model was the entry-level offering, designed to provide Ford's new styling and core features at a more accessible price point.
- Exterior:
- Simpler chrome or painted trim.
- Less ornate grille detailing.
- Often featured steel wheels without hubcaps or with more basic hubcaps.
- Fewer exterior brightwork accents.
- Interior:
- More basic interior upholstery and finishes.
- Fewer standard amenities, though many could be optioned.
- Dashboard might have had fewer gauges or simpler bezels.
- Target Audience: Buyers prioritizing value and functionality over extensive luxury features.
1939 Ford Deluxe:
The Deluxe model represented the mid-range offering, providing a more upscale experience with enhanced styling and additional features.
- Exterior:
- More extensive use of chrome trim, including around windows, on side moldings, and potentially on the grille.
- More elaborate grille design.
- Often came standard with full wheel covers (hubcaps) for a more finished look.
- Could feature dual horns and other subtle exterior embellishments.
- Interior:
- Higher quality upholstery materials and more detailed interior trim.
- Often included additional standard features like a passenger-side visor, better sound insulation, and potentially a more comprehensive dashboard with additional gauges.
- Optional upgrades like a radio were more commonly found on Deluxe models.
- Target Audience: Buyers seeking a balance of style, comfort, and features without venturing into the highest price brackets.
Powertrain:
Both the Standard and Deluxe models were powered by Ford's well-established 85 horsepower, 221 cubic inch (3.6L) Flathead V8 engine. This engine was renowned for its reliability and smooth power delivery, making it a popular choice. While a 60 horsepower version of the V8 was available in earlier years, the 85hp version was the standard for these models. Transmission options typically included a 3-speed manual gearbox.
Body Styles:
The 1939 Ford was available in a variety of body styles to suit different needs:
- 2-Door Sedan: A popular and practical choice.
- 4-Door Sedan: Offering more passenger capacity.
- Coupe (3-Window and 5-Window): Sportier options, with the 3-window often being more stylish.
- Convertible Coupe: A premium open-air option.
- Business Coupe: A coupe with a larger trunk, often aimed at salesmen.
- Station Wagon: Increasingly popular for utility.
- Pickup Truck: The F-Series designation had not yet been established, but Ford offered a range of trucks based on similar chassis and styling cues.
Legacy:
The 1939 Ford was a pivotal model for the company, successfully transitioning to a more modern and appealing design. Its blend of updated styling, improved engineering, and the clear differentiation between the Standard and Deluxe lines helped Ford maintain its strong market position. The car's attractive lines and the robust V8 engine made it a desirable vehicle in its era and a sought-after classic for collectors today.